Why Customer Service is NOT Enough

Customer Service Experience, Webinars, What's happening at Parature 3 Comments
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Webinar: Why Customer Service is NOT Enough

Webinar: Why Customer Service is NOT Enough

Today’s customers want an experience that engages them and gives them a reason to remain connected to you. Their mindset is one that is fickle, demanding, vocal and not very loyal.

In this webinar, customer service expert, Lisa Ford outlines her strategies for improving the customer experience.

  • Go beyond average service to a relationship
  • Ask tough questions to examine the quality of your experience
  • Learn the customer connection rules
  • Focus the culture on everyday service excellence
  • Create a team that is inspired to keep customers loyal

A copy of this presentation is available in our SlideShare profile.

If you missed the webinar, the recorded version is available here. Share your thoughts and continue the discussion here.

Congratulations to Kathy Cantrell of Freese and Nichols, Inc., Freda Sullivan of American Express and Chris Wu of MiTAC – Winners of Lisa Ford’s Exceptional Customer Service – Going Beyond Good Service to Exceed the Customer’s Expectations

3 Responses to “Why Customer Service is NOT Enough”

  1. What an eye catchy article! Good customer service is no longer enough. It has to be superior, WOW, unexpected service. In a nutshell, it means doing what you say you will, when you say you will, how you say you will, at the price you promised-plus a little extra tossed in to say “I appreciate your business.”

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  1. [...] This post was mentioned on Twitter by Parature and Jennifer Green, Yesenia Chappell. Yesenia Chappell said: RT @Parature: Webinar: Why Customer Service is NOT Enough http://bit.ly/dyyvJk June 22 2pm EDT w/ @Lisa_A_Ford #customerservice #custserv #cem #scrm [...]

  2. [...] webinar “Why Customer Service is NOT Enough” was attended by hundreds of customer service and support professionals who submitted numerous [...]

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