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	<title>Your Source for Providing a Better Customer Service and Customer Support Experience &#187; amazing</title>
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		<title>The Cult of the Customer</title>
		<link>http://blog.parature.com/customerserviceexperience/the-cult-of-the-customer/</link>
		<comments>http://blog.parature.com/customerserviceexperience/the-cult-of-the-customer/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 16:54:14 +0000</pubDate>
		<dc:creator>Parature</dc:creator>
				<category><![CDATA[Customer Service Experience]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[amazing]]></category>
		<category><![CDATA[cult]]></category>
		<category><![CDATA[customer evangelists]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[shep hyken]]></category>

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		<description><![CDATA[The customer experience has never been more important than it is in today&#8217;s service environment. Customer service is driven by the customer experience and the people inside a company provide that experience &#8211; whatever employees experience on the &#8216;inside&#8217; is similar to what customers will experience &#8216;on the outside.&#8217; This thought provoking white paper will [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignright" style="width: 208px"><a href="http://www.parature.com/videos/webinar-cult-of-the-customer-dec09.aspx" target="_blank"><img title="Watch this webinar" src="http://www.parature.com/images/ad_webinarshephyken-watch.jpg" alt="Watch this webinar" width="198" height="207" /></a><p class="wp-caption-text">Watch this webinar</p></div>
<p>The customer experience has never been more important than it is in today&#8217;s service environment. Customer service is driven by the customer experience and the people inside a company provide that experience &#8211; whatever employees experience on the &#8216;inside&#8217; is similar to what customers will experience &#8216;on the outside.&#8217; This thought provoking white paper will compel you to ask the following:</p>
<ul>
<li>Is my company in alignment?</li>
<li>Does every employee understand the vision?</li>
<li>Do our employees love their jobs?</li>
</ul>
<p>The Cult of the Customer explores concepts, lessons and strategies that will show you how to build a customer service culture that will make your customers and employees &#8216;amazing.&#8217; <a href="http://www.parature.com/whitepapers/WhitePaper_CultoftheCustomer.pdf" target="_blank">Read this white paper</a> to discover powerful customer service and experience concepts that can help increase:<span id="more-444"></span></p>
<ul>
<li>Customer loyalty</li>
<li>Employee morale</li>
<li>Employee loyalty</li>
<li>Value to your customers</li>
<li>Your bottom line</li>
<li>The value of your brand</li>
</ul>
<p>For more in-depth insight in to the concepts, lessons and strategies that can help your organization to have a customer focused culture and begin to create amazing experiences, <a href="http://www.parature.com/videos/webinar-cult-of-the-customer-dec09.aspx" target="_blank">watch the recorded version</a> of this webinar.</p>
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